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Funding Opportunity: Voices for Healthy Kids Open Grant Applications

Interested in joining an elite group of grantees under Voices for Healthy Kids? Check out our open applications today. 


2017VFHKlogo.jpgThe American Heart Association and the Robert Wood Johnson Foundation are working to create a culture of health through Voices for Healthy Kids. Through this collaboration, and in working with a team of experts across the healthy eating and active living movement, the initiative aims to engage, organize, and mobilize people to help all children grow up at a healthy weight. Voices for Healthy Kids will advance coordinated state, local, and tribal public policy issue advocacy campaigns focused on healthy eating and active living, and will utilize the American Heart Association's proven advocacy capacity to drive meaningful and widespread policy change.

Annually, the American Heart Association and Robert Wood Johnson Foundation review and revise the Voices for Healthy Kids policy agenda.  After a thorough process that included input from hundreds of individuals and dozens of organizations, we have completed that task for this year and are excited to share the results with you. Our work together is accelerating the pace of change as more communities and states working to make each day healthier for all children.   Please be sure to review the 2017-2018 Voices for Healthy Kids Policy Lever.

The goal of the grant opportunities within this initiative is to make effective strategic investments in ongoing state, local, and tribal public policy issue campaigns in order to increase public policy impact on healthy weight and living among children. Voices for Healthy Kids is focusing efforts in schools, community, and early care and education/out-of-school time. All grants awarded within these opportunities will be 100% non-lobbying funding. Applications should support one Voices for Healthy Kids Policy Lever and be submitted by the deadline of September 6, 2017 - 5 PM PST. 

Open RFA Opportunity

Strategic Campaign Funds Open RFA opportunity aims to fund strategic issue advocacy campaigns focused on helping kids grow up at a healthy weight through state, local, and tribal public policy campaigns. Applications must be specific to an individual campaign for public policy change in one state, local or tribal geographic location. Voices for Healthy Kids is allocating grants up to $125,000 per award for a period of up to one year with potential renewal. Open RFA applicants may also include in their application, campaign plan and budget (up to $125,000) an Incubator Subgrantee. 

The goal of including an Incubator Subgrantee is to engage partners and strategies in your campaign that will further the policy efforts, particularly by empowered engagement of priority populations most impacted by childhood obesity. 

Incubator Opportunity

Voices for Healthy Kids has made a commitment to ensure that we reach those populations most adversely that are in greatest need for helping all children achieve a healthy weight and has integrated a broad-based health equity approach throughout the design of our initiative. The Strategic Campaign Fund Incubator opportunity aims to support innovative advocacy approaches that align with Voices for Healthy Kids policy priorities. Incubator opportunities should identify additional partners and strategies through the empowered engagement of populations that are in the greatest need for helping all children achieve a healthy weight. Voices for Healthy Kids is allocating $30,000 funding per award for a period of up to one year. 

Additionally, we are now offering the opportunity to include an Incubator Subgrantee within the Open RFA application to engage health equity partners in the campaign from the start. 

Voices for Healthy Kids does not fund: 

  • curricula Development
  • policy implementation
  • equipment
  • operations of physical activity, nutrition or similar participant based program capital expenditures
  • academic research or other non-advocacy purposes

Online Grant Management System

Voices for Healthy Kids grant information and applications are now online.  All applications will be submitted in this system and registration is required.   Please follow these simple steps to register:

  1. Visit and in the lower right hand side of the webpage, click the create account now button.
  2. Complete the eligibility quiz.
  3. If your organization is eligible you will then need to complete a registration form for your organization and individual information. 
  4. Once submitted, your registration will be reviewed and approved within 2 business days.  

Call for Applications 101 Webinar

To assist potential applicants in preparing an Open RFA, Supplemental or Incubator applications a recorded Call for Application 101 webinar is posted online. This webinar reviews the funding opportunities, eligibility requirements, online grant management system and application requirements.  Additionally, presenters trained on completion of the Model Campaign Planning tool (required for Open RFA/Supplemental) and discuss how to integrate Health Equity into your campaign. We hope that you consider applying for the Voices for Healthy Kids Strategic Campaign Fund Open RFA or Incubator Opportunity.  

We appreciate your support in sharing this opportunity with eligible organizations working on state or local advocacy campaigns. Together, we can ensure that children have access to healthy food and physical activity where they live, learn, and play. If you have any questions, please visit our Grant Opportunities website