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"Kids meal changes: Toys out, apple slices in."

 

 

"Kids meal changes: Toys out, apple slices in. RT @NRNonline: Jack in the Box makes big menu changes. http://bit.ly/jurUUw." —@danielconway, the public affairs director of the California Restaurant Association, in a Tuesday tweet.

Jack in the Box, the fifth-largest fast-food chain in the country, announced this week it will pull toys from its kids’ meals and offer apple slices as an alternative to french fries. Although the chain claimed the move didn’t come from public pressure, health advocates nonetheless claimed it as a victory in the effort to limit aggressive fast food marketing to kids. In a statement, Margo Wootan of the Center for Science in the Public Interest congratulated Jack in the Box for "stopping toy-based food marketing, regardless of its motivation," and urged other fast-food chains to follow suit.