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Blank Foundation Lauded for Helping Atlanta Kids Get Active

 

The Arthur M. Blank Family Foundation and the affiliated Atlanta Falcons Youth Foundation were recently honored for their commitment to helping youngsters in Atlanta become more physically active and promoting good nutrition.

PreventObesity.net Leader John Bare accepted the Clyde Partin Service Award from the Southern District of the American Alliance for Health, Physical Education, Recreation and Dance during the organization’s national conference April 27 in Charlotte, N.C. Named in memory of the alliance’s former president and executive director, the award honors a person or group outside the organization who has significantly contributed to the group’s goals, award committee chairwoman Cheryl Northam says.

“Much like our former colleague Clyde Partin, The Arthur M. Blank Family Foundation and their representatives often work behind the scenes and do not seek recognition yet most definitely deserve to be recognized for all they do,” the award citation reads.

The foundation formed in 2002 after Blank, co-founder of Home Depot, acquired the NFL’s Atlanta Falcons. The foundation works closely alongside the NFL’s Play 60 campaign and Let’s Move in Schools, and Blank and Falcons players even appeared in an NFL Play 60 commercial. In addition, the foundation has provided more than $18 million in grants to increase the time school-aged children in Atlanta and nearby Gainesville are physically active, and it also increases access to healthy and affordable food.

The citation noted the foundation's work to encourage physical fitness in “Falcons Fitness Zones,” neighborhoods that serve thousands of children each year. The foundation partnered with Georgia SHAPE in 2010 to pilot the Fitnessgram program, an annual standardized assessment that evaluates five parts of health-related fitness.

The foundation also provides sports equipment to organizations serving low-income young people through its “Good Sports” initiative, works with physicians to prescribe outdoor recreation through the “RX for Fitness” program, and has provided salad bars to schools across the state.