The Arthur M. Blank Family Foundation and the affiliated Atlanta Falcons Youth Foundation were recently honored for their commitment to helping youngsters in Atlanta become more physically active and promoting good nutrition.
PreventObesity.net Leader John Bare accepted the Clyde Partin Service Award from the Southern District of the American Alliance for Health, Physical Education, Recreation and Dance during the organization’s national conference April 27 in Charlotte, N.C. Named in memory of the alliance’s former president and executive director, the award honors a person or group outside the organization who has significantly contributed to the group’s goals, award committee chairwoman Cheryl Northam says.
“Much like our former colleague Clyde Partin, The Arthur M. Blank Family Foundation and their representatives often work behind the scenes and do not seek recognition yet most definitely deserve to be recognized for all they do,” the award citation reads.
The foundation formed in 2002 after Blank, co-founder of Home Depot, acquired the NFL’s Atlanta Falcons. The foundation works closely alongside the NFL’s Play 60 campaign and Let’s Move in Schools, and Blank and Falcons players even appeared in an NFL Play 60 commercial. In addition, the foundation has provided more than $18 million in grants to increase the time school-aged children in Atlanta and nearby Gainesville are physically active, and it also increases access to healthy and affordable food.
The citation noted the foundation's work to encourage physical fitness in “Falcons Fitness Zones,” neighborhoods that serve thousands of children each year. The foundation partnered with Georgia SHAPE in 2010 to pilot the Fitnessgram program, an annual standardized assessment that evaluates five parts of health-related fitness.
The foundation also provides sports equipment to organizations serving low-income young people through its “Good Sports” initiative, works with physicians to prescribe outdoor recreation through the “RX for Fitness” program, and has provided salad bars to schools across the state.
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Leaders are people who are actively working - either professionally or as volunteers - to change policies and environments to help children eat better and be more active. We use the following criteria to evaluate whether to approve an applicant for Leader status with the Voices for Healthy Kids Action Center.
Do you meet the criteria below? If so, register as a Leader here. There is no cost to be a Leader.
At least one item must be checked within each of the following two categories:
1. Applicant is focused on changing policies and environments
They are working on one of Voices for Healthy Kid's six issue areas:
Ensure foods and beverages in schools meet dietary guidelines
Expand community access to high quality food
Expand physical activity programs in and out of school
Improve built environment in communities to increase physical activity
Use pricing strategies to promote purchase of healthier foods
Use regulation/policy to reduce youth exposure to unhealthy food marketing
They are working on other obesity-related issues, such as:
Their primary focus is working on individual behavior (e.g., teaching kids about food, play, etc.), but they have access to organizations that could provide opportunities to change environments, such as
Public Health Agencies
Their project is commercial, but contributes positively to changing policies and environments, such as:
2. Applicant is organizing others or contributing to organizing efforts
They are organizing others by:
Providing volunteer opportunities
Building contact lists of supporters to engage in advocacy
They provide support to organizations or leaders doing work changing policies and environments, such as:
They are a leader in a governmental body that may be the target of organizing efforts to change policies and environments, such as a:
Federal or state agency
Mayor or other local executive office
Federal, state, county or local public health department
Federal, state, county or transportation department
Federal, state or local education agency or school board
If the applicant claims to work for an organization, at least one item must be checked below:
3. Applicant works for an organization:
Has an email address that matches the domain of the organization they list
Is listed on the organization website as staff
The Voices for Healthy Kids Action Center is looking for bloggers who can write about issues that matter to our community on a regular basis. If you would like to be considered for this network, please check this box.